If I had a dollar for every time I heard “I only
still have Facebook because of my photos,” I could probably treat our
entire editorial team to coffee.
Now my hypothetical coffee fund might dry up: In
June, FB’s entire user base got access to its data portability tool, which
allows users to directly transfer their photos and videos to Google
Photos.
What’s new: Yesterday, FB announced a significant expansion
of the tool. Users can now move their memories over to two additional
services: Dropbox and Koofr. (If you’re interested, here’s a step-by-step.)
Policy recap: Data portability is a key tenet
of both the EU’s GDPR and the California Consumer Privacy Act.
- It
aims to boost both competition and innovation (think: algorithms that
sort and categorize photos more accurately) + give consumers more
choice.
The end game: With a move like this, FB is
likely hoping to appeal to regulators on both sides of the pond. Not only
is data portability a priority for the EU, but stateside, the expansion
could help dial back antitrust concerns a wee bit.
- Data
portability is also on Big Tech’s to-do list: FB’s tool is based on
code from the Data Transfer Project,
an open source collaboration between FB, Apple, Google, Microsoft and
Twitter.
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